Affiliate Programs - 7 Red Hot Tips For Affiliates

We often get asked by affiliates about how to successfully deal with affiliate programs. There are many ways - and different Internet "gurus" will give you different answers.

Here are the top seven tips that our top consulting editors normally give:

1. Make no mistake about it - merchants and Internet marketers are in business to make money for themselves. They are not interested in helping you to take cash away from them. Their mission is to make as much money as they can - and to give away the minimum they have to. Many merchants and marketers use "tricks" and "tactics" to ensure that they always get the best out of the deal.

2. You must be alert and awake - what tactics are merchants and marketers using to grab your traffic? Many of them will "steal" your traffic and you will not get as much as a simple "thank you" - let alone the bags of cash they all promise.

3. Do you carefully follow what the merchants and marketers tell you? They often give you "helpful advice" so that you may maximize your affiliate income. Here's the sad truth - if you follow them like "blind sheep" - you will increase their profits, not yours.

4. Do you monitor the level of traffic you generate for merchants and marketers? Does this convert to sales and cash? If not, what is happening to your traffic? You need to look into that.

5. Even when you get commissions, don't be too happy. The merchants and marketers will proceed to make 10 to 100 times more out of your traffic than they will ever share with you.

6. You are in business for yourself - when you market and promote affiliate programs, they must generate money and cash flow for your business. If you don't get reasonable returns on your time and cash investment, dump the merchant or marketer. The program is either not worth promoting or the merchant or marketer is abusing your efforts.

7. Promote affiliate programs under your own domain and branding - don't give free advertising to merchants and marketers who may not be interested in rewarding you for your efforts.

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About the Author

Consulting Editors, Authors and Mentors - http://www.AskProfessors.com - creators of the Affiliate Intelligence system. Don't throw away money or traffic


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Affiliate Programs 101!

Affiliate Programs 101!
by: BB Lee



Joining an affiliate program is one of the easiest ways to start an online business and generate income for your website. These revenue sharing programs are very popular on the net. And is the way many new entrepreneurs started online.



When you join an affiliate program your task is to promote the merchants services or products on your website or in your ezine. This is easier than you might think because the merchants supply members with banners or links back to their site to promote the product. Plus they tally up your clicks or sales.



But Beware!



Make sure you understand all the details of the program. Avoid MLM programs. Only the first tier group will reap rewards. Avoid any program where you recruit other affiliates. And your earnings are based on a percentage of their profits. Your profits plummet if your recruits abandon the program.



Affiliate programs pay their members a fixed amount for each sale, click through, lead, or banner impression.



Here's a simple breakdown of most payment plans:



-Pay per sale.



A commission is paid for each sale your site/ezine generates.



-Pay per click through.



You receive a payment for each valid click to the sponsors website.



-Pay per lead.



You receive a payment for each sales lead for a service or product.



-Pay per impression.



You receive a payment each time a merchants banner or link is displayed to the merchants site.



Joining an affiliate program is easy! Just be sure to select an affiliate program with appropriate services or products that match your targeted audience.



If your ezine/website attracts Rugged Out-doors motorcycle enthusiast, you certainly would not display maternity clothing or baby booties.



Or if your ezine/website attracts young teenagers, you certainly don't want to display senior citizen products like walkers or vitamins for older adults.



Always read the fine print. Make sure you understand the payment clause. Many affiliate programs will only send you payment after you've accumulated a certain sales amount. Anything from $10.00 and up.



Affiliates might pay every other week, per month or per quarter. You will receive a payment if you reach the minimum balance in sales during that pay period. Most balances are accumulative. So, if you do not reach the minimum during one pay period it will be rolled over to your next pay period and added to any sales balances. Once again, read the fine print in the affiliate agreement when you sign up for pertinent details.



Here are a few popular affiliate programs.



Clickbank http://www.clickbank.com



Commission Junction http://www.commisionjunction.com



To find more affiliate programs, go to one of the search engines like:

Google http://www.google.com


Type in affiliate programs. Click on the one's that interest you.

Are you a newbie and want an easy way to get into business fast? Join an affiliate program!




BB Lee
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Affiliate Program Scams To Watch Out For

Affiliate programs are a great way to earn extra money or even a good living if you do things right. But unfortunately, there are alot of people out there that know this and will do everything they can to swindle you into selling their products while not having to pay you a dime. There are some merchants that view affiliates as a source of free traffic and free marketing.

Here are a few things that should draw up a red flag when you come accross an affiliate program:

No Contact Information
If they don't post their contact information on their site then you should not bother with them. To me this tells me they are trying to hide something.

Commission To High
Yes, it is great when we find affiliate programs that pay high commissions. But you also have to be careful that they are not just trying to draw you into their affiliate program by using big numbers. It wouldn't be good to earn alot of money just to get scammed. If it is to good to be true then most likely it is. A merchant will never pay more on a commission then they would get for the sale. It is just not business smart.

No Replies To Your Emails
If they do have their email address on their site and you send them an email but they never reply then you should drop them like a hot rock. If you can't trust them to take one minute to give you a reply then you shouldn't trust them to spend a few more minutes cutting and mailing you a check.

Returned Affiliate Payment Checks
If they do send you a check and your bank returns it then this would be another reason to draw up the red flag of being scammed. Of course you should always contact the merchant to try to resolve the issue, it could be an honest mistake. But if it happens in conjuction with no email replies and lousy affiliate support then I wouldn't waste anymore of my time with them.

The bottom line is that you should always use your gut feeling when dealing with affiliate programs. If you are not sure about an affiliate program then search the search engines for the merchants name. If they are known for scamming affiliates you are sure to find it in the search engines and affiliate forums.

About the Author

Chet Brzezinski has been in the affiliate marketing and affiliate management industry since 1997. View more affiliate program related articles at any of Chet's sites below:
http://www.affiliate-program-review.com
http://www.proudmedia.com


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Affiliate Program Learn How To Build Internet Capitol

As I mention in almost all of my articles, 97% of Internet marketers never make a cent online. I mention this simple fact because it has a lot of power--it has the power to completely discourage people who are not succeeding, and it also has the power to encourage those same people who are failing to learn, so that they can succeed.



In this article, I will teach you exactly what it means to build Internet capital goods--and how it relates to entering that top 3%. When you finish reading this, you will have complete faith that you can succeed and you will understand exactly what it will take to do so.



So what are capital goods? You know that regular businesses purchase capital goods to increase production. You know that industrial businesses operate some of these capital goods to produce goods that they can then resell for profit. You know that capital goods can be land. They can be factories. They can be machinery. They can be people. . .



So how does this relate to marketing your affiliate program? It's quite simple--in order to succeed, you must build a large pile of Internet capital goods and then use them to pull in customers and retain them.



Most affiliates do not understand this concept. They start out with a boilerplate gateway webpage--that everyone else who sells the same product also uses--and then they use that page in conjunction with paid advertisement and hope for success. In almost every single case, they never make more than a couple sales, give up after 3 months at the absolute most, and then move on to the next opportunity.



If you do a simple analysis of successful affiliate program marketers (which, for practical reasons, will be easiest if you do it through websites), you will find that they either a) have purchased Internet capital goods and advertisement with a lot of money or b) have an enormous amount of Internet capital goods. (You can test this yourself by checking the top listings in search engines for any keyword combination).



What does this mean for you? It means that you either a) are already rich and can purchase that land, factory, machinery, and workers immediately (website, product rights, advertisement, etc) or b) you need to start building these Internet capital goods or you are definitely going to fail within 3 months.



So how do you know what is and isn't an Internet capital good? An Internet capital good is an item that, once you build or purchase it, will constantly add or create value for your business. This includes links, content, dynamic scripts, free tools that your targeted audience can use, and mailing lists that you can consistently offer your products to.



If you are not making an effort to build these Internet capital goods, you are the Internet equivalent of real life business that purchases frozen pizzas from the supermarket next door, heats them up in a microwave, and then tries to sell them. On top of that, your store has no napkins or condiments or tables or chairs or pizza boxes. Everyone must sit on and eat off of the floor.



Would you want to purchase pizza there? No, you would get it at the supermarket frozen at a cheaper price, or you would go next door, where they make it and then bake it in an oven, where you could sit down at a table in a chair.



Take the time to understand this point: If you want to succeed, you absolutely must either have money to buy your land, store, table, chairs, and oven--or you must build them yourself.



Fortunately for Internet marketers, you have a huge advantage over regular businesses--you can build all of these Internet capital goods; you do not need to pay for any of them.



You can build every Internet capital good I have mentioned above for no cost at all. And you will if you want to succeed on a limited budget. So setup your links. Make quotas; reach those quotas every week. Build content. Find legally reusable expert articles and add them to your website. Build pages that offer free tools to your customers. Use free advertising methods advertise this page as a useful stand-alone (which happens to be linked to your related website). Setup a free content ezine or marketing list that is related to your website. Register with free directories to get customers.



All of these Internet capital goods will not only draw customers to your business through a multitude of sources, but they will also retain customers that come to your website through free or paid advertisement by giving them the option to get free information or use free products.



As every marketing study has indicated, multiple impressions of a product increase a person's chance of buying it--and multiple contacts with a salesperson increases the conversion rate. By retaining customers you will both increase the impression of your product and expose them to your sale copy, which will dramatically increase your conversion rates.



If you get nothing else out of this article, please remember this fact: the only way to successfully build and expand an Internet business is by building Internet capital goods and staying around until you have enough to constantly draw and retain customers. If you do not have the money to purchase these capital goods, start building them today for free or you will probably be ready to give up in about 3 months.



Copyright 2004 Isaiah Hull




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Affiliate Program Intro

What is an affiliate program? Everyone who surfs the web has come across affiliate programs. You may have seen a banner on a website that says, "click here", and once you do, you get access to whatever's being promoted. Or you could click on a link in an email you've received. You're using someone's affiliate program.
Basically, the company that sells the product sets up an automated way for people to be paid a set amount to help them promote their products or services. The links send you to the company's website where you can buy the product. The owner of the originating website or email gets a fee for taking you there.
The bookstore Amazon was the first company to heavily promote affiliate marketing on the internet. Although this type of marketing is ideal for businesses that only operate online, it's also become popular with businesses that have both an online and bricks and mortar presence.
Affiliate programs are an ideal way to make your web site profitable. With the huge range of affiliate programs now available, there's almost bound to be something to suit you and your website.
How it works
Perhaps you've created a website about the city where you live. People find your website while searching for information about your city. Once they've read your pages they check out your recommendations. They might click a link to book a flight there. You get paid a commission. Then they clink your link that points them to somewhere they can book a hotel room. Another commission for you. Then they might want to buy a guide-book or street map. Yet another commission.
Or perhaps you have a website connected with your hobby. Maybe you want to share your enthusiasm about the crafts you do. Your website could point people towards suppliers, books on the subject, magazine subscriptions.the list is endless. And all the time you're earning your commission.
The commission is paid in different ways according to the company you're affiliated to. You can be paid per impression, per click, per lead or per sale. The stronger the likelihood of a sale, the higher your commission will be.

The advantages for you
There's no need for you to develop the products - it's already been done. All you need to do is to pick the best out of those available. You don't need to spend money on making or storing the product. Sending people to your affiliate merchants means you don't need to take or process a single order, or worry about processing payments. You don't have to handle or mail the product - your merchants do that. You don't have to offer customer support. Affiliate programs are usually free to join. You can run your affiliate business part time for a little extra cash while making minimal effort.
Choosing your affiliates
It's worth spending some time making sure that you choose the right companies to affiliate with. Different companies have different requirements. Some require you to have a minimum number of visitors to your website, while others require you to have your own domain name.
The best way to choose an affliate program that will suit you is according to the type of people who visit your website. If your website is about guitars, you're unlikely to have much success with affiliating with a company that sells gardening products. The first thing you need to do is know your target audience.
You also might consider whether you want to join every single affliate program that comes your way. A lot of people find that they make the most money from using only a small number of programs. Also, concentrating your advertisements may allow you to be paid faster.
Sometimes, it can be hard to choose between two similar companies. What works well for someone else may not be the best choice for you. It's not just about how much money you can make - you'll want to feel confident in your recommendations.
You can maximize your income by thinking beyond the obvious. If your website is aimed at parents, obviously you might think of affiliating to a toy company. But what about books, clothes, videos, DVDs, child oriented software.
If you're thinking about affiliating with two similar websites, you might want to choose the one that easiest to use or offers the greater benefit to a visitor, even if it pays less in commissions. You'll do best with programs that represent a subject you're personally interested in. Your own interest in the subject will entice others.
To join an affiliate program, you simply go to the site and complete their online application form. Some programs approve you instantly, while others check out your application before it is approved. Once it's approved, you're given some HTML code that you can cut and paste onto your web page.
How do I make my money?
Before joining any program, you should probably be aware of the different payment programs available.
Pay Per Impression
Here you are paid according to the number of times the advertiser's banner is displayed on your site. The amount paid is usually small, but it is easy to earn as everytime a visitor loads the page, you earn. The more vistors your site attracts, the more you earn.
Pay Per Click
With this method you're only paid when visitors click the advertiser's banner on your site. It generally pays higher than the pay per impression program. You'll get better results if your banners are carefully selected to suit your target audience.
Pay Per Sale or Lead
You only earn if your visitors click through the banner and buy the product or service.
Often, to avoid wasting resources in issuing checks for very small amounts, advertisers will accrue the amount owed to you until it reaches a certain amount before they pay you.
How do they keep track of referrals?
Every affiliate banner or link that a visitor clicks on has some type of coding added to the URL - this differentiates it from other affiliates' links. The most common means of tracking affiliate links is by "cookies" Cookies are tiny files stored on your computer by a web browser when you click on an advertising link.
Cookies are generated to track visitors to websites. This is how they can "remember" what you bought when you visit there again. For an affiliate company, the cookie records information on which affiliate referred the visitor to the company, and when.
As some computer users block or delete cookies, there are other methods used to track referrals. For example, CGI-based scripts related to the individuals affiliate code attached to the URL links and database matching algorithms are used.
Second tier programs
A two tier program allows you as an affiliate to sign up other affiliates under you. You earn a smaller commission on the referrals or sales that arise from their advertising efforts as well as your own.
This costs you far less time and money for each sale if some of them aren't yours. In effect, you have your own sales force and pay a commission to your sub-affiliates. Except that the commission comes out of the affiliate company's profits rather than yours.

The affiliate company benefits by a possible exponential growth of its sales force for no more effort on its part - you're providing that. It's not hard to recruit people under you in two tier programs.
A second level can be a great advantage to you as an affiliate. Even if you only spread the word amongst friends and family, you never know when someone who signs up under you will really take off. They could earn you a lot by their own efforts in spreading the word about a program. You might not get rich, but you'll get some welcome extra income.
A multi tier affiliate program builds on the concept of a two-tier program.
Not only can you earn from sub-affiliates, but you can also earn from their sub-affiliates, and perhaps their sub-affiliates. With a two tier program, you have an incentive to sign up sub-affiliates. A multi-tier program gives you the incentive to help your sub affiliates sign up others.

Is it for me?

If you have a website then there's guaranteed to be an affiliate program to suit your needs and audience. For minimal effort you can make your website earn money, even while you're happily sleeping. Perhaps it won't make you a fortune overnight. And it's true that no-one hands you money for doing nothing. But with some careful thought and planning, choosing an affiliate program that fits in with YOUR website and sells products that YOU are confident in is a straightforward way of increasing YOUR income. And it costs you nothing.


About the Author

Shanon Lewis is a web marketing specialist with over 7 years of search engine placement, e-mail marketing and affiliate management experience. She is part of the expert team at affiliateprograms.com, the premiere affiliate programs directory online.


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Affiliate Program Checklist

Affiliate and other cooperative programs are announced almost
daily. Website owners are flocking to these programs. Enthusiasm
is high. But.........why not compare and evaluate first?

The following checklist was prepared from the point of view of one
seeking a program to affiliatae with. But it can also help a program
initiator compare current programs in order to make his better.

A. Does the Program Offer a Strategic Fit to Your Business?

1. PROGRAM PURPOSE - Define in broad terms
2. COMPLEMENTS YOUR PURPOSE - Does it help you better
realize your website long-range goals?
3. VISITOR LEARNING - Are your visitors interested and will
the
program help them learn?

B. Do You Trust the Business Initiating the Program?

4. SUCCESS - Does the business have a history of successes?
5. BELIEVABLE ADVERTISING - Does it promise impossible
rewards: get-rich-quick and MLM schemes? Or is it honest and
realistic?
6. REPUTATION - What does the business literature tell you about
their past operations?
7. WHAT CLIENTS SAY - Contact current clients and ask for
their opinions. Would they recommend this business
organization? Are they benefiting from it?

C. Is the Program Well Designed?

8. AFFILIATE QUALIFICATIONS - Are they signing up
everyone? Or are they being picky? Picky is better.
9. AFFILIATE RESPONSIBILITIES - Better, too, if there are
specific responsibilities. Are affiliates asked to do
promotion, communication with customers, sales?
10. INITIATOR RESPONSIBILITIES - Does the outfit offer help
in promotion, sales and after-sales support?
11. PAYMENT & TERMS - Is there a fee or commission
structure? How frequently are payments made? Does affiliate
get credit for future sales?
12. TRANSACTION TRANSPARENCY - How frequently are
transaction reports made? Are transactions independently
checkable by the affiliate? Is there a third-party audit?
13. CONFLICT RESOLUTION - Is there a SIMPLE method for
resolving conflicts?
14. RETURN TO SITE - Is there a simple way for a website
visitor to return to the site of the affiliate after a
transaction is executed?

D. Will You be Part of a Community?

15. COMMUNICATION MEDIUM - Does the program have a
newsletter, a mailing list, a forum, or some other means of
communicating among all affiliates?
16. AFFILIATE DECISION-MAKING - Does each affiliate have
a voice in making decisions that affect all affiliates?
17. MUTUAL PROBLEM SOLVING - Is there a method whereby
affiliates can pose problems and have them solved by the
affiliate community?- - - - - - - - - - - -

Be extremely careful when evaluating an affiliate program. Most
people dwell on the financial arrangements. These are important, of
course. But more important, I believe, are efforts made to achieve
community. These efforts may bolster your ability to achieve
greater financial goals.

Spend time in evaluation. It will pay off in the long run.

-------------------------------

Paul -the soarING- Siegel is the founder of the Learning Fountain
Network (* Excellence * Honesty * Ethics), at
http://www.learningfountain.com; and editor of LearningFOUNT, a
newsletter focusing on Helpfulness Marketing. To subscribe, send
email to: mailto:LearningFOUNT-subscribe@topica.com.

Live your vision

About the Author

Paul "the soarING" Siegel, mailto:paul@learningfountain.com



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Affiliate Program Basics

Affiliate Program Basics
by: Albert Hallado



Affiliate Program is a ground floor opportunity. All you have to do is send visitors to your affiliate web site by placing a textlink or banner on your website and receive a commission on each sale, without the complication and expense of selling anything yourself.



Instead, you earn a commission for producing a ransaction. Affiliate programs, also known as Referral Programs, Associate Programs, Profit Sharing Programs or Reseller programs, give affiliates the ability to create an online business selling thousands products and services.



One of the first affiliate programs was run by the mega- bookstore, Amazon.com. They still have the largest base of affiliates on the net although they may not be the best affiliate program for many! with over 600,000 web sites being affiliated.



Affiliate programs are generally offered by sites selling goods or services, although some affiliate programs reward other types of transaction such as getting a visitor to sign up for a free newsletter, or a download.



Some affiliate programs pay per lead rather than per sale, in other words, you bring them a prospective customer and they pay a fixed "finder's fee" for the chance to market to that customer.



This is a typical arrangement for affiliate programs in the insurance, real estate and credit card industries, for example:



Types of Affiliate Programs



Pay per sale: If you refer a visitor to the online merchant's site and if visitor makes a purchase you get a percentage of the sale as commission.



Pay per lead: You get paid a one-time fee for generating a lead for the merchant. Usually you get paid $2-$5 if the visitor you referred fills out an application.



Pay per click: You get paid for every visitor you send to the online merchant regardless of any sale or purchase. Usually companies pay $0.05 - $0.15 per click.



Two-Tier: You get commission on direct sales you generate and also you get commission on sales generated by affiliates you recruited. Usually companies pay 25% commission for direct sales and 5% for sales generated by your affiliates.



Bounty: You get a one-time finder's fee payment for the visitor you referred. You will not get commission on any future purchases that customer makes.



When you join an affiliate program, you will be given a specially formatted URL (Links) that you should use to link to the affiliate provider's site.



This will enable the affiliate provider to monitor traffic to your site and pay according to the type of affiliate program.



The Benefit of an Affiliate Program



Is that you just need to drive traffic to your affiliate site. Write a few articles and provide a few links.



You don't need to find or deal with brokers, wholesalers, inventory, process orders, shipping & handling, customer service, tech support, handle returns, warranties, employees, etc-



An affiliate doesn't even have to be present, your site will keep earning money while you're sick, on vacation, or just doing something else.



Another advantage of being an affiliate, is that you do it from almost anywhere in the world..



How The System Works?



Many affiliate programs pay a commission based on a percentage of the revenue generated by purchases made by visitors coming from your website.



For example; if you're participating in an affiliate program that offers a 25% commission and you



send a visitor who purchases US$100 worth of products, you've just earned US$25 in commissions.



The commission rate itself can vary from 20% up- to 50%+ in the case of intangible products such as eBooks or website subscriptions.



Affiliate programs vary widely in terms of overall quality, reliability, commission , statistics, the amount of help that the merchant site offers in marketing the products or services it sells, and so on.



By thoroughly understanding an affiliate program, you'll minimize the risk of not getting paid - and maximize your potential earnings.


Albert Hallado
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Affiliate Program As It Should Be

Affiliate Program As It Should Be
by: Pavel Lenshin



Every off- or online business has a target of growing its market share. Under all other equal conditions the percent of the market, occupied by a company, means certain level of recognition, brand, exposure and, therefore, sales and income.



For small business owner a shift from 0.01% internet market share to 0.04% may result in tremendous four times income growth, the problem is in the limits of resources this particular owner has access to. Usually they are weak enough to allow such expansion at their own cost.



Help may come from two massive marketing instruments: - viral marketing; - business partnership based on outsourcing necessary resources.



Today we are going to speak about latter instrument of gaining exposure you deserve.



Business partnership is an agreement between two or more legal entities to cooperate together in order to reach mutually beneficial results. By extrapolating such statement into a framework of gaining market exposure, we can narrow this meaning down by focusing on uniting promotional efforts for reaching mutually beneficial results.



In practice the owner of affiliate program with the aim of gaining extensive market exposure attracts fellow marketers to promote the owner's(s') product(s) for a reward usually in the form of commission from retail price per sale. A commission for popular info products may vary from 5% to 70%.



Promotional materials (like, endorsement letters, reviews and articles) can greatly assist your partners in promoting your product as highly effective pre-selling tools.



The dilemma of joining affiliate programs



The most common mistake beginners do is registering with all possible and impossible affiliate programs they see in hope to promote them all and collect all the money they were promised to get on the page of respective affiliate program owners.



In dominating majority of cases they end up with wasted time and money. The reason is simple, they don't have necessary resource - a database of consumers, subscribers, business partners - people who may be interested in such type of offers. Instead, those newcomers decide to start their online businesses by promoting other people's products, what is extremely hard, because you will build client database and credibility for the company products of which you promote, not for yourself. The only thing you can do is to grow the subscription database, unfortunately, the most valuable asset - loyal clients - won't be accessible in any case.



Some well-known internet millionaires, making fortunes cross-promoting 3rd party products may truly support the idea of "easy income with affiliate programs", but they tend to forget that all their profits were possible due to huge subscriber databases, thousand of affiliates and customers a newcomer does not have!



That is why start wise by creating your own product, grow your credibility, circle of loyal customers and then join and promote as much 3rd party products as you consider necessary.



Setting up partner program



Every partner program you will create or setup should have, at least, basic must-have features:






Database driven registration of affiliates.


Tracking affiliate sales in order to count commission.


Admin control panel to support affiliates and track their sales.





There are 3 basic methods of having fully functional partner programs application, not going far into science, they are "do it yourself", "setup 3rd party application", "use 3rd party service".



The first method is for those, who are knowledgeable programmers and fortunate enough to invest a lot of time in creating such a solution for personal needs or those, who are lucky to have a lot of money and hire those knowledgeable programmers. Responsibility for taking under control all support and function-related issues would lie on your shoulders.



Setting up 3rd party affiliate program solution requires much less time or money, if any. The result will be the same as above - fully functional partner program and inevitable support problems. The only difference is that you won't be able to develop that partner application the way you need and like.



The main advantage of 3rd party service is the ability to stay unaware of how your partners sign up, track sales, receive checks and so forth, because in this case servicing your partners or affiliates will be the headache of independent company, not yours. For such "reluctance" 3rd party affiliate program provider would charge you on monthly or per sale basis, slightly decreasing your net profit at each sale.



Having your own affiliate program in place enables you to expand your market boundaries exponentially.


Pavel Lenshin


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Achieving Success With Affiliate Programs

No product... not even a product idea. What's a would-be
online entrepreneur to do?

For many beginners, affiliate programs seem like a dream
come true: earn a commission selling another company's
products or services. No need to create one of your own!
What's even better is that you only have to place a couple
of banners or links on your website, and this hot product
will sell itself! Right?

No. Just like with any other online business, earning money
from affiliate programs requires education and experience
with Internet marketing. Affiliate programs are a great
way to learn the basics of marketing online. Although it's
the rare person who makes a significant full-time income
from them, many people find that they provide an excellent
supplementary income stream.

Many newbies to the 'net are so eager to get started that
they sign up with every affiliate program that looks good
to them. They advertise like crazy, often spend hundreds
of dollars -- only to be disappointed at their complete
lack of sales.

So what does it take to make money with an affiliate
program? Here are a few key tips ...

__Make Smart Choices.

To get started, choose only one or two high-quality
programs that are a good fit with your website audience.
For example, if you're running a crafts website, don't
advertise technical software.

One or two programs will provide you with plenty of work
to begin with. More than that and you may find yourself
frantically trying to promote too many and having little
success. It's better to start earning money with a
couple of good programs first, then gradually add
additional income streams later on.

You may also find, over time, that your audience responds
to a certain type of product and not to others. Test
different offers to see which ones your audience like
best.

__Don't Rely on Your Downline.

2-tier affiliate programs offer additional commissions
everytime someone in your 'downline' makes a sale. Your
'downline' are those people you refer to the program who
also become affiliates.

Don't become obssessed about recruiting subaffiliates.
Remember that you can only control your own efforts;
you can't control what other people do. Concentrate
on making your own sales... and if your subaffiliates
make sales too, consider it a nice bonus!

__Hard Work, Determination, and a Willingness to Learn

Don't let anyone tell you different: Internet marketing
is hard work. It does *not* consist of slapping up a
few banners, blasting out a few ads, or - heaven forbid
- spamming millions of people.

You'll need the determination to keep you going through
the 'tough' periods. People tend to expect instant
results on the Internet. Unless you're a marketing
genius or already have a targeted, high-traffic site,
chances are you won't see immediate results. Keep in
mind that everyone's different - some people will see
profits in a few weeks, others in a few months.

__Experimentation and Adaptability

One day, after plenty of hard work, you may finally see
the coveted 'You've made a sale!' notification. That's
wonderful! Now HOW and WHY did you make that sale?

Don't be afraid to experiment with different marketing
methods. If one thing doesn't work, try another. If
something works, keep using it or even try to improve
upon it.

For all of this experimentation to be successful you must
track the results of each marketing campaign. This is the
only way to truly determine which methods are bringing in
profits, and which ones should be replaced with something
more effective.

While it's true that most people never make money from
affiliate programs, it doesn't have to be true for you.
Only you can determine the outcome!



About the Author

_________

ABOUT THE AUTHOR:
Angela is the editor of Online Business Basics, a practical
guide to building an Internet business on a shoestring
budget. If you're tired of hype and just want solid,
down-to-earth information, then visit us today -- and in
moments you can have access to loads of instantly useable
tips, specifically chosen for beginners!
http://onlinebusinessbasics.com/article.html



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